ads_em_gold  Email Marketing

The Right Audience. Your email campaign targets active web shoppers in your most responsive markets, even if you don’t have their email address! Echo gives you VIP access to the industry’s best permission-based email databases available. Your message reaches who you want, where you want.

The Right Advertisement. Our full-service design team can create your ad from scratch or tailor your existing creative to work flawlessly in an email. Personalized email messages that get optimized for Inbox delivery – now that’s serious business.

The Right (Measurable) Results. Google Analytics verifies the thousands of new visitors who click-thru to your website and tracks their on-site behavior.

Performance Guarantee – It’s simple, only new customers who get your message before purchasing a vehicle are counted toward the sales target goal.

Measurable ROI

It’s estimated that 91% of consumers check email at least once a day.

Marketing executives believe email alone drives the same amount of revenue as their social media, website, and display ad efforts combined.

lead2data_reverse

Our Email Campaigns give you the advantage with Lead2Data. Get VIP access to the industry’s best permission-based email records available. We offer one of the largest and most comprehensive databases in today’s marketplace. Your message reaches who you want, where you want. Target active web shoppers in your most responsive markets.

direct mail piece

Tried & True

Find your commerce circle and stop wasting advertising dollars.
Direct mail is the preferred channel for receiving marketing from local businesses.

ads_dm  Direct Mail

When you consider all the forms of advertising that are available in today’s “gotta have it now” marketplace, you’ll find that direct mail is still the leader in measured response.

At Echo, direct mail is serious business and data is always the key! Don’t let anyone tell you differently. Failure to use quality data is a waste of money and a disservice to your customers. That’s why we work with premier data providers who constantly collect, verify, and maintain hundreds of millions of records.

The best part? The ability to choose from hundreds of selects means no compromise is necessary. True A/B testing allows you to yield the most favorable results.

Now you have the right information at the right time, directed to the right person. Every time.

Contact our Sales Department to discuss a direct mail strategy that best suits your needs and your budget.

ads_da  Display Advertising

Great ad campaigns need to be clever not only in their content but also in their delivery.  Display advertising keeps your brand front and center because it’s a versatile marketing channel that’s as mobile as your audience.

Timing is everything and you’ve got to strike while the micro-moment is hot.  That’s because being there for your audience while they’re surfing the web, reading their social media feed, or checking the latest scores on their favorite app gives you the advantage.

Our full range of display ad possibilities provide you with complete digital coverage. Text Ads, Display Ads, and Video Ads; Demand Generation or Retargeting; Geo-targeting or Geo-fencing. Yes, yes, and more yes.

Ad Awareness

Make connections, gain attention, and own your market.
Digital display ad spending is expected to soon surpass search ad spending in the US for the first time.
recall icon

Target More

with a higher response rate than your typical recall notice.
Drive up sales and service revenue and restore the integrity in the eyes of consumers.

ads_rm  Recall Marketing

Direct all active uncompleted recalls in the market to your dealership’s Service Center. With our Recall program customers are contacted by Email, Phone, and Direct Mail. The 12 touch point communication plan produces a 5x higher response rate than your typical recall notice.

Customers who have open recalls in the market are shown by Make, Zip Code, City, Distance to Dealership, and Recall Count. Recall Summary Report shows what type of recalls these customers have on their vehicle. The list provides information such as Make, OEM Code, Overall Recall Score, Risk Score, Profit Score, Reimbursed Labor, Labor Estimate, Service Difficulty, Recall Description, and Recall Qty Percentage.

Target up to 3x as many people with open recalls than the factory can. Target 2nd and 3rd generation owners who bought their cars used and offer them the chance to make their car safer with a complimentary recall service.

Additional Services

ads_vm  Video Marketing

With 84{4c56f14980c489bd3d18b4353fae5ac707eba073d9703ee118ff3d3343bcd106} of consumers watching videos before they buy their next vehicle, an effective strategy means leaning into the trend. Contact us today for a brief web demo to learn more about our Video Marketing services.

ads_lc  Live BDC Calls

Our live BDC Call service enables us to send your Sales Team 10-15 leads a week. We have the potential to reach active web shoppers who purchased from competing dealers in your market. Our Agents make “white glove” outbound calls to responders that click through to your website.

Learn More About Our Pay For Performance Email Marketing
Let’s Get Started!